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Swindlers have stepped up their effort to fleece millions of dollars from online advertisers who use lucrative marketing networks run by Google and Yahoo, according to a quarterly report to be released on Monday.

The sales referrals generated by clicks on the brief advertising links popularised by the two internet powerhouses are a sham 14.1% of the time, based on information collected from 1,300 online marketers. That’s up from a click fraud rate of 13.7% three months ago, according to Click Forensics, a San Antonio-based consulting service that compiles the index. The statistics jibe with other data asserting advertisers are paying a significant sum to Google, Yahoo and their partner Web sites for phantom shoppers even as more resources are devoted to thwarting scammers.

A recently released survey of 407 online advertisers by market research firm Outsell estimated click fraud cost advertisers $800m last year. Click fraud is a highly sensitive subject for Mountain View, Google and Sunnyvale, Yahoo because it raises doubts about the trustworthiness of the advertising model that drives their profits and stock prices. Google, Yahoo and partner Web sites get paid each time someone clicks on advertising links usually displayed at the top and on the side of Web pages.

Advertisers pay the commission even when the click doesn’t produce a sale — a system that inspired bilking schemes. The motives for click fraud vary. Most often, Web site owners repeatedly click the ads on their own sites to generate money for themselves. In other cases, advertisers target the ads of their rivals to drain their marketing budgets.

As click fraud becomes more prevalent and attracts more media attention, advertisers are becoming more aggressive about demanding refunds and better protection, said Tom Cuthbert, Click Forensics’ president. “Advertisers aren’t satisfied with the status quo,” he said.

“They don’t want to keep losing sleep at night wondering how much money they are losing to click fraud.” Reflecting those concerns, about 900 advertisers have joined Click Forensics’ anti-fraud network during the past three months. Google and Yahoo are better at weeding out click fraud than smaller Web sites, but Click Forensics still concluded both companies are being hard hit.

About 12.8% of the clicks on ads served up by Google and Yahoo are deceptive, up from 12.1% three months ago. Mr Cuthbert said Google and Yahoo may be identifying some of those fraudulent clicks and removing fees from advertisers’ bills. Both companies are tightlipped about how they monitor for click fraud, another factor that has frustrated some advertisers that want more transparency.

Google chief executive Eric Schmidt acknowledged click fraud remains an ongoing headache, but disputed the notion that the problem is becoming more prevalent. “Smart people are trying to break the law, but we have even smarter people trying to prevent it,” Mr Schmidt said during an interview at a conference that concluded Sunday in Idaho. Yahoo CEO Terry Semel declined to discuss the latest data on click fraud, saying he intended to address the issue Tuesday when the company is scheduled to release its second-quarter earnings.

“We will be very proactive about it,” Mr Semel said during the same Idaho conference. Both Google and Yahoo have agreed to settle class-action lawsuits to limit their potential liability for past click fraud. If approved, the two settlements would address any click fraud that occurred amid more than $22bn of ad spending. A two-day court hearing on Google’s offer to pay up to $90m in refunds and attorney fees is scheduled to begin July 24 in an Arkansas court. Yahoo’s proposed settlement, which doesn’t limit how much the company might pay, isn’t scheduled to be reviewed in a Los Angeles federal court until late this year.

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So, what’s one more operating system between friends? Linspire is preparing a new Linux-based operating system that uses AJAX as the interface for all of its applications and documents.

The value of ajaxOS is that it is AJAX-aware, so any compatible file will be recognized by AJAX  applications.

Double-clicking on any known file type will launch an AJAX application to edit the document. All of this is available now, except this also means any browser that can support AJAX can also support these applications.

What makes it unique is that Linspire is also offering online storage, called a locker, where files can be saved, so a person can work on their files or play back MP3 files from any device with a browser.

This eliminates the need to take both applications and data on the road.

ajaxOS is being developed by Ajax 13, a subsidiary of Linspire, in San Diego, Calif. Ajax 13 executives think there’s plenty of opportunity out there for ajaxOS.

“Education is a great example, as kids would have access to their own projects and course work as well as a consistent application set in the classroom and at home,” Ajax 13 president Jan Schwartz told Internetnews.com.

“Mobile business people will find a lot of benefit with this, as they no longer have to worry about keeping their local office documents and presentations in sync or the hassle of transferring everything to other devices when they’re on the go,” he added.

Because files are stored remotely, they are safe from crashes and viruses, Ajax 13 argues. Since the applications are Web-based and remote hosted, there’s no added expense and they are always kept up to date.

Ajax 13 has no plans to recreate any existing AJAX application if it exists. For example, Google’s Gmail is AJAX based, so that is the e-mail client of choice for ajaxOS.

While ajaxOS runs on a modified version of the Linux-based Linspire operating system, APIs are available so an AJAX developer can interface with the core technology when writing new applications.

Linspire already has some AJAX-based applications, including AjaxWrite, a word processor, and AjaxSketch, a graphics editor.

Linspire expects to release the ajaxOS in the next few weeks.

It seems kind of strange to have Microsoft, long considered the open source “enemy,” to deliver a keynote at a conference about Linux, but that’s exactly what happened in Boston today. Microsoft Platform Technology Strategy Director Bill Hilf delivered a keynote on interoperability between Windows and Linux and discussed the maturation of the debate between the two operating systems.

He also detailed Microsoft’s own test efforts in its Open Source Software Lab and officially announced the launch of Port 25, the communications and blogging site that gives some additional character and personality to those efforts.

Knowing that he stood at the head of an audience that may not have been particularly enamored of Microsoft, Hilf took every opportunity to make sure the audience knew that he knew what they think about Microsoft.

“This is the first time that Microsoft has ever done a LinuxWorld keynote,” Hilf said. “Hopefully you won’t throw things at me.”

Hilf then detailed the scale and scope that Microsoft’s Open Source Software Lab entails.

“We focus heavily on scenarios that exist between Microsoft and open source and also test in development to see what will happen.”

The lab has over 300 servers and client systems running nearly every Linux, Unix and BSD distribution. Hardware includes IBM’s Power and Sun’s Sparc, as well as x86 based systems.

“We run nearly every operating system there is,” Hilf said. ” Diversity in our lab is super important, so we intentionally make it very complex.”

Beyond just an exercise in running operating systems, Hilf’s group also runs both commercial and open source applications across the lab’s servers.

Hilf noted colloquially that at the entrance to Microsoft’s Open Source Labs, there are three penguins: one with hands over his ears (hear no evil), eyes (see no evil) and mouth (speak no evil).

“Its a reminder that we do technical research, and we don’t get caught up in hype or systems; we deal with technical systems.”

Microsoft’s Open Source Labs efforts are all about helping to figure out interoperability. He noted that Microsoft isn’t all about vendor lock in and there it recognizes there is choice in the market.

“Sometimes we have to compete and co-operate in the same breadth,” Hilf said. “We do that with many partners today including IBM, SAP, Oracle and others.”

Hilf said that the laws of physics do not apply to the software business, and that it is infinitely malleable.

“Standards should be adaptive to market conditions,” he said.

A key to figuring out those market conditions is getting feedback, which is what Microsoft is doing with its Port 25 initiative.

Port 25 is a play on the fact that port 25 is typically used for SMTP (define) for e-mail communication.

The site contains blogs, interviews and technical analysis from Microsoft’s Open Source Software Lab. The goal is to open the feedback loop so that Microsoft can “communicate” better with the open source community.

Hilf expects the feedback will be productive and not like some of the anti-Microsoft arguments of the past.

“I’m very proud to see the evolution of this industry that we’ve done away with the childish squabbling of ‘mine is better than yours,’” Hilf said.

“Commercial and open source can co-exist and it’s a maturation of what’s going on in our industry.”

IBM and HP are striking up new open source stack initiatives, as the two big Linux systems and services vendors continue to evolve their respective open source offerings.

HP’s Open Source Integrated Portfolio (OSIP) is comprised of HP Open Source Middleware Stacks (OSMS), which is a new service and open source product offering for Windows and HP-UX, as well as traditional Linux deployments.

Jeffrey Wade, worldwide marketing manager of open source and Linux at HP, told internetnews.com that OSIP is a new approach for how HP brings open source services and infrastructure together under one framework.

At the core of OSMS are HP’s open source building blocks, which are core open source components from which the stacks are built. Initially those building blocks include Symas’s distribution of OpenLDAP, as well as JBoss’s Enterprise Middleware Suite (JEMS) and JBoss Application Server.

Beyond the building blocks, HP also has a new component called Open Source Blueprints that enable end users to build and deploy their own HP-supported middleware stack with help and guidance from HP.

IBM is also jumping into the open source stack business for SMBs with little help from Novell.

The Integrated Stack for Linux includes IBM servers, Novell Linux, IBM’s DB2 Express-C database and its Gluecode Geronimo application server WebSphere Application Server Community Edition.

It also includes an Integrated File and Print stack offering that is focused on file and print workloads.

“It’s first at this point in time,” Scott Handy, vice president of Linux and Open Source at IBM, told internetnews.com. “We haven’t had an integrated stack like this before.”

The “magic sauce,” as Handy puts it, is that the new integrated stack addresses the needs of SMB customers who are thinking about installing Linux within a Windows environment.

As part of the stack, IBM is including Avnet’s Centeris likewise application. Handy explained that Centeris likewise makes a Linux server appear to a Windows System admin as another windows server. So a systems administrator can administer a Linux server with a Windows system admin console.

“We don’t have to go into an SMB account and retrain a Windows system admin; that’s a huge benefit of this approach and this solution,” Handy said.

Red Hat (Quote, Chart) capped a rough day on Wall Street Tuesday with better than expected results after the close.

Red Hat’s earnings of 13 cents a share were a penny ahead of estimates. Sales rose 37% to $78.7 million, beating $78.26 million forecasts. Subscription revenue rose 44% to $66.7 million. Margins also improved in the quarter, and the company boasted $1.1 billion in cash and investments at the end of the quarter.

“This past year’s results affirmed our ability to scale for growth,” Red Hat CFO Charlie Peters said in a statement. “Margins continued to expand even as we built out our infrastructure through investments in headcount and systems. Moreover, our cash flow from operations improved significantly in FY 2006.”

The company’s forward guidance was in line with estimates, but despite the solid numbers, Red Hat shares slipped 3% in late trading.

Accenture (Quote, Chart) also beat Wall Street estimates after the close, but the company reported a large charge for contract losses and fell in after-hours trading.

The broader market tumbled Tuesday after the Federal Reserve continued its nearly two-year rate hike campaign and suggested that more rate hikes are on the way. Bond prices fell and oil prices surged.

The Nasdaq lost 11 to 2304, the S&P 500 fell 8 to 1293, and the Dow lost tumbled 95 to 11,154. Volume rose to 2.15 billion shares on the NYSE, and 2.04 billion on the Nasdaq. Decliners led 20-11 on the NYSE, and 18-12 on the Nasdaq. Downside volume was 73% on the NYSE, and 60% on the Nasdaq. New highs-new lows were 148-48 on the NYSE, and 198-32 on the Nasdaq.

Level 3 (Quote, Chart) jumped 16% after raising guidance, while Lexar (Quote, Chart) fell 7% on its guidance. Micron (Quote, Chart), which plans to acquire Lexar, lost 2%.

Open source firm JBoss is adding more flesh to its service oriented architecture (SOA) portfolio for the enterprise market with new open source JBoss Messaging and JBoss Web Server products.

JBoss Messaging is a standards-based messaging platform geared to help big corporations communicate via computers. JBoss Web offers high-performance Web server capabilities to Apache Tomcat and JBoss Application Server users.

JBoss Messaging and JBoss Web are free to download and use under the Lesser General Public License (LGPL).

The new software products were created to boost the company’s JBoss Enterprise Middleware Suite (JEMS), which the company markets as an open source alternative to proprietary runtime platforms from giants IBM, Oracle and BEA Systems.

While the market for infrastructure software that helps applications run remains pretty crowded, JBoss believes its open source approach of offering software free under the Lesser GNU Public License (LGPL) will appeal to corporations looking to escape traditional per-processor licensing models.

JBoss said in a statement that JBoss Messaging 1.0 uses a messaging core capable of supporting large SOAs, which provide a framework for Web services to zip across computer networks to exchange messages or execute business transactions.

Messaging 1.0 is compatible with Java Message Service (JMS) 1.1 and 1.0.2b standard applications running on JBossMQ without any changes.

The software also allows a JMS client to connect to a JBoss Messaging server, send and receive messages, and interact with queues, topics and other key elements of a messaging platform.

The tool also includes a messaging core, which is a transactional and distributed messaging foundation, and integrates with the company’s flagship JBoss Application Server.

In fact, while JBoss Messaging is currently available as a standalone product, it will be the default JMS technology in JBoss Application Server 5.0, as well as the foundation for JBoss ESB 1.0. Both of these products will appear later this year.

JBoss Web Server provides enterprises with a runtime platform for Java Server Pages (JSP) and Java Servlet technologies, Microsoft ASP.NET, PHP and CGI.

To provide a speed boost over competing Web servers, the product employs a hybrid design that incorporates open source technologies for crunching data with support for Java Enterprise Edition (EE) specifications.

JBoss Web Server is built on Apache Tomcat, incorporating the Apache Portable Runtime (APR) and a Tomcat native layer, all of which adds up to allow the software to handle over 10,000 concurrent connections.

Other JBoss Web Server features include support for the HTTP, HTTPS and Apache JServ Protocol protocols; OpenSSL for Secure Sockets Layer (SSL) support; real-time URL rewriting that supports an unlimited number of rules and rule conditions; support for CGI and PHP scripts and ASP.NET applications; and an application load balancer.

JBoss Web 1.0 is currently in a community release, with a final production release targeted for June 2006.

JBoss expects the new products will help bring JEMS, already running in trading exchanges and e-commerce businesses, even greater penetration into what IDC said is a $7 billion market that was carved out by giants IBM, BEA, Oracle and others over the last decade or so.

Unlike those larger vendors who charge customers with per processor licenses, JBoss makes its money through a number of subscription services that offer professional support for every stage of the application lifecycle.

While smaller than those giants, JBoss is highly regarded for its technology, so much so that Oracle was reportedly considering whether or not to purchase the company.

Such a buy would give Oracle’s application middleware offerings a new dimension at a time when open source software continues to gain steam.

Red Hat released its Fedora Core 5 version of Linux on Monday, giving enthusiasts new graphics and virtualization abilities, as well as some desktop utilities based on a software framework from Microsoft.

Fedora is a proving ground for features later incorporated into the premium Red Hat Enterprise Linux product. It’s also designed to satisfy many Linux fans’ appetite for newer features and involve Red Hat outsiders directly in programming and testing.

Version 5 has a bucket of new features, according to release notes. Both of Linux’s major graphical user interface packages, GNOME and KDE, have been updated to versions 2.14 and 3.5, respectively.

For those with advanced graphics abilities, Fedora Core 5 includes support for Accelerated Indirect GL X, which adds 3D effects to the user interface. However, an inadvertent bug meant it was impossible to use proprietary 3D graphic chip drivers from Nvidia and ATI, so for most users, an updated kernel must be downloaded for the fastest graphics.

The new version was released as Microsoft delayed its Vista version of Windows again–this time until January 2007. However, Windows still dominates the desktop computer market, despite years of Linux fans trying to make their products more polished and easy to use.

Another graphics feature in the release is Cairo, a library that Firefox and other applications can employ for drawing 2D graphics based on vectors rather than bitmaps.

Deeper in the graphics subsystem, the new version includes Xorg 7.0, which unlike its predecessors breaks up software components into independent modules in an attempt to let programmers make improvements more quickly.

Novell, whose OpenSuse project competes with Fedora for developer attention, has a different approach to Linux eye candy called XglL. Red Hat believes its approach is less disruptive.

However, Red Hat did adopt some technology from its rival: Mono, an open-source version of some key parts of Microsoft’s .Net software. Three Mono-based applications in Fedora Core 5 include Beagle for desktop search, F-Spot for photo management and Tomboy for taking notes.

Other utility changes came with updates to the Gnome power manager and screensaver modules. Version 0.10 of the GStreamer library is incorporated as a foundation for applications such as media players or video editors.

For server users, Fedora Core 5 upgrades database software packages MySQL to version 5.0 and PostgreSQL to 8.1, and the Apache Web server to version 2.2. The software includes new management tools to run Xen, “hypervisor” software for running multiple operating systems at the same time.

At its deepest level, the software is based on version 2.6.16 of the Linux kernel.

Various Fedora Core 6 project ideas are listed at the Fedora Project Web site.

The Open Source Development Labs, an organization devoted to improving Linux, has launched a technical advisory board to try to foster better relations with programmers, who at times have been peeved with the industry-funded group.

OSDL employs Linux founder Linus Torvalds and a close ally, Andrew Morton. But it was founded by computing industry powers such as Intel and Hewlett-Packard, and the group wants stronger relations with Linux programmers.

“We look to this new board to better help guide us in dedicating resources and people towards the most important issues and technical requirements facing the development community,” OSDL Chief Executive Stuart Cohen said in a statement.

The move, to be announced Wednesday, reflects the tensions that have sometimes surfaced after commercial interests began dabbling in Linux years ago. Though computing heavyweights such as Intel, IBM and Hewlett-Packard employ many high-ranking Linux engineers, the programmers have maintained power and a culture independent from the industry.

The advisory board includes a number of prominent open-source developers, including Novell’s Greg Kroah-Hartman, the programmer who maintains Linux’s USB subsystem and has criticized OSDL in the past.

“I’m not exactly a fan of how OSDL has interacted with, and pretended to represent, the Linux kernel community over the years,” Kroah-Hartman wrote in his blog in September. “I feel that OSDL represents a very good opportunity for the Linux kernel community, and am frustrated to see that opportunity slip away,”

Discussions with Kroah-Hartman and his colleagues made headway. In January, he and others presented the OSDL board with a paper in which 17 top kernel programmers formally proposed the idea for a technical advisory board and suggested that a kernel programmer should become an at-large member of OSDL’s board of directors.

That board member is James Bottomley, who also is chief technology officer at SteelEye and maintainer of Linux’s SCSI subsystem. Bottomley also is chairman of the technical advisory board.

Advisory board members, who serve two-year terms, include Wim Coekaerts, director of Linux engineering at Oracle; Randy Dunlap, principal developer at Oracle, a Linux kernel maintainer and former Intel Linux engineer; Christoph Lameter, technical lead at Silicon Graphics; Matt Mackall, a representative of the Consumer Electronics Linux Forum (CELF) and maintainer of Linux Tiny; Theodore Ts’o, senior engineer at IBM and the Linux filesystem maintainer; Arjan van de Ven, a Linux kernel generalist; and Chris Wright, senior engineer at Red Hat and Linux security module maintainer.

Closer ties between kernel programmers and computer suppliers would help both sides, Kroah-Hartman argued in the January meeting. For example, training sessions could help vendors adapt their software for easy merging into the mainline Linux kernel.

“A lot of times, when a vendor tries to get code accepted into the Linux kernel, it is a very frustrating task for both sides. Large code changes are sometimes just dismissed as they do not take into consideration the way the kernel is developed (small changes over time), or they just do not follow the basic rules (coding style, submission process, etc.),” Kroah-Hartman said.

Another useful function would be for OSDL to sign nondisclosure agreements for hardware specifications that would help programmers support it, he said.